College universities and independent research companies have conducted studies to assess the overall impact our musical events have on sponsors and the local economy. Some noteworthy results include:
Increased participant awareness of company, products and/or services as result of sponsorship
79% of respondents feel more favorable toward a sponsor as a result of their sponsorship
Desirable Demographic: Participants are highly educated and affluent with a slight female skew
Over 50% of participants report an income of over $70,000
65% between the ages of 30-49
Participants from all 50 states and 26 countries
60% women, 40% men
Largest combined marathon and 1/2 marathon in the world!
The inaugural race generated $41.4 million in direct spending to the state of Arizona.
Anticipated Attendance
Runners 38,000
Finish Line Festival 75,000
Spectators on the Course 100,000
Health & Fitness Expo 100,000
Post-Race Concert 15,000
Volunteers 5,000
Cheerleaders 2,000
Medical Volunteers 1,000
Live Bands 70
To learn more about sponsorship opportunities, call 1-800-311-1255 or email rnraz@eliteracing.com
Health & Fitness Expo
Does the opportunity to promote your product or service to over 100,000 people within the context of a happy, healthy, world-class sporting event interest you? Find out more about exhibiting at our Health and Fitness Expo.
